Fachhochschule Salzburg
University of Applied Science
- Bachelor
- Master
- Information Technologies
- Wood & Biogene Technologies
- Business & Tourism
- Media & Design
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Competences in design and marketing
The M.A. qualification is made up of a network of competences in the fields of design and marketing/product management.
This course develops graduates‘ abilities and enables them to work either as an entrepreneur in a company or to found their own company.
It is possible to choose project-specific main options (specialisation subjects) in the following fields:
- Marketing with the emphasis on product management, service management, strategic innovation management, communication management.
- Furniture design with the emphasis on brand-specific furniture development for serial production.
- Interior design with the emphasis on brand-typical design of shops, fair stands/booths or offices.
- Industrial design with the emphasis on brand-typical design and corporate design.
The integration of the Design and Product Management design research department, known as DERESA, ensures that new methods are applied in and with the research department and that scientific tasks can be processed in master projects on an international level.
Facts Master
- Location: Campus Kuchl
- Study mode: full time
- Length of study: 4 semesters
- Degree awarded: Master of Arts in Business
- Study places per year: 32
- Study fee: 379,86 Euro
- Degree programme head: Günther Grall
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