The focus of the course Design and Product Management lies in design, marketing and technology. In addition, students acquire industry-specific competencies in furniture, industrial and interior design. Additional course content provides academic skills, cross-profession skills and social and practical skills.
Students consolidate their knowledge in the 2nd academic year (3rd and 4th semesters) from the Bachelor's degree in design, product-related material technology, furniture, and space as well as in the academic study skills.
From the 5th semester onwards, they have the opportunity to further intensify in the marketing or design field. In the design area, they also choose between the differentiations furniture design, interior design and industrial design. Those who choose marketing as their major are integrated into the project group product management.