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ENTREPRENEURSHIP ABC | Multichannel Marketing Strategy and Conception


Cross-channel communication is essential for the implementation of innovative companies and holds enormous potential. However, only a few companies succeed in exploiting this potential.

On this evening, Michael John will show how start-ups can develop a multichannel marketing strategy with a digital-first approach that is suitable for their own company and incorporate it into the conception of the marketing mix in order to be able to position themselves successfully digitally.

LOOP is the largest digital agency in Austria and with its team of over 220 talents in Salzburg, Vienna, Berlin, Copenhagen, New York and Sydney works not only with major brands such as Puma, Breitling, Audi and Red Bull, but also with a large number of start-ups on funnel optimisation and national and international positioning and on the market.

Free but binding registration required for the Entrepreneurship ABC with limited places (30 p.).

This workshop takes place online.