
Alexander Zeisler, B.A., M.A.
Senior Lecturer
Department Business and Tourism
Department Business and Tourism
Location: Campus Urstein
Room: Urstein - 227
Room: Urstein - 227
Teaching
BWL-B | 5. WS 2026 | Practice Project | PT
BWL-B | 5. WS 2026 | Project Coaching & Reflection | RC
BWL-B | 5. WS 2026 | Supply Chain Management | VO
BWLB-B | 5. WS 2026 | Practice Project | PT
BWLB-B | 5. WS 2026 | Project Coaching & Reflection | RC
BWLB-B | 5. WS 2026 | Supply Chain Management | VO
BWLB-M | 1. WS 2026 | Planning & Designing Value Creation Systems | IL
UNTB-B | 3. WS 2026 | MYB-LAB 2 Development | PT
UNTB-B | 3. WS 2026 | Process Management | IL
Current Research Projects
- CySeReS-KMU: Cyber Security und Resilienz in Supply Chains für KMU
Projektgesamtfördersumme: 777.504,60 Euro
01/2023 - 06/2026 - Smart Forecast: Smart Forecast
09/2021 - 05/2022 - DeNaLog: Digitalisierung und eCommerce in einer nachhaltigen Güterlogistik
Preis, Geschwindigkeit und Zuverlässigkeit bestimmen in der Logistikbranche, wie Güter transportiert werden. Die Wünsche des Kunden nach...
03/2021 - 02/2023
Current Publications
- Assessing Cybersecurity Readiness Among SME
Information security is a critical issue for small and medium-sized enterprises (SMEs) around the world. These organisations face an increasing number of security incidents and the sophistication of...
2025 - Information sharing and multi-tier supply chain management of SMEs in the context of Industry 4.0
This paper investigates the transformation of information sharing and multi-tier supply chain management (MSCM) from the perspective of small and medium-sized enterprises (SMEs) in the context of...
2023 - Reasons for SMEs to engage in multi-tier supply chain management – a social capital perspective
While large enterprises engage in multi-tier supply chain management (SCM), small and medium-sized enterprises (SMEs) tend to consider multi-tier SCM considerably less. To better understand how and...
2023