Management & Entrepreneurship (Bachelor) *

* subject to approval by the responsible committees

At the intersection of tradition and innovation, small and medium-sized enterprises (SMEs) in particular face unique challenges. In the Bachelor’s degree programme in Business Leadership & Entrepreneurship, you will learn to develop practical and forward-looking solutions specifically for this target group.This practice-oriented management programme provides you with solid knowledge in business leadership, entrepreneurship, business succession, and company acquisition. It prepares you optimally for specialist and leadership roles in SMEs, as well as for starting your own business.

Study mode:part-time
Degree awarded:Bachelor of Arts in Business (BA)
Duration:6 semesters / 180 ECTS
Study places per year:30
Location:Campus Urstein
Language of instruction:German / individual courses are held in English
Tuition:Tuition fee Euro 363,- per semester + Euro 26.20 student union fee per semester
Instruction:full-time: Monday to Friday all-day part-time: Friday afternoon, Saturday all-day and one full week per semester 
Download Brochure (German)

Why study Management and Entrepreneurship at Salzburg University of Applied Sciences?

In the Bachelor’s degree programme in Business Leadership & Entrepreneurship, you will acquire the know-how needed to successfully start a business or to further develop regionally rooted small and medium-sized enterprises in a future-oriented way. You will engage with topics such as financing, recruiting, process management, and innovation, while developing the skills to seize opportunities, assess risks, and design practical entrepreneurial solutions.

Key areas of study:

  • Strategic business management
  • Financing and business planning
  • Recruiting and retaining qualified staff
  • Project and process management
  • Innovation and the development of new business models
  • Initiating cross-regional business activities
  • Social and interpersonal skills